Nissan announces Canadian launch of the all-new Versa
Toronto, Ont. – Today, Steve Milette, president of Nissan Canada, announced that the Nissan Versa will launch in Canada, late-summer of 2020 as 2021 model. After a full redesign in 2019, the Versa subcompact car is poised to redefine the segment.
“Entry-level sedans have always been historically very important for Nissan, which is why we are thrilled to bring the all-new Versa to Canada,” says Steve Milette, president of Nissan Canada Inc. “The Versa is now the first impression into the Nissan portfolio. With its expressive design and exciting technology features rarely seen on this segment, the Versa will be a source of pride for customers driving it to work, or for pleasure.”
The Versa offers a new level of refinement with a dramatic design and is loaded with technology and safety features not usually found in the segment. Nissan Safety Shield 360, a prime example of Nissan Intelligent Mobility that helps provide front, side and rear safety monitoring and intervention technologies, is available on Versa. Standard safety features include: Intelligent Emergency Braking with Pedestrian Detection, Rear Intelligent Emergency Braking, Lane Departure Warning and High Beam Assist. Available features: Blind Spot Warning and Rear Cross traffic Alert
“As other nameplates exit the field, we see a real opportunity to build our segment market share and nurture this crucial group of new-car buyers. More importantly, the new dramatic Nissan Versa design and jam packed list of features will ensure that customers feel confident they made no compromises in that first purchase,” says Milette.
Design is also a key strategic advantage for the 2020 Versa, combining an all-new dramatic and expressive exterior with a fresh new interior with class-above features and quality.
The new design, which features lower, wider and longer exterior dimensions while retaining Versa’s roomy interior space, is the latest in the makeover of Nissan’s complete sedan lineup. The flagship Maxima and all-new Altima were redesigned in late 2018 under Nissan’s “Emotional Geometry” design language. This is now the new design language for Nissan sedans, including Versa and the all-new Sentra. Key elements – such as the V-motion grille, boomerang-shaped headlamps and tail lamps, kick-up C- pillars and floating roof – have been adapted to the new Versa. The result is an entry-level car that the designers describe as “an Energetic, Provocative and Engaging modern compact sedan.
“This third-generation Versa design is all about the proportion and stance, to the point where we expect people to look at it and say, ‘Wow, is that a Versa?'” said Giovanny Arroba, program design director, Nissan Global Design Center, Nissan Motor Co., Ltd. “The wheels are pushed out, there’s an imposing grille presence, everything about it says lower, wider, longer.”
Inside, the Versa interior continues with the signature design elements found in Maxima, Altima and Sentra, including the “Gliding Wing” instrument panel that expands the feel of the space through use of a light and sleek “wingspan.” The effect of the design’s spatial symmetry is an enhanced sense of togetherness. The horizontal architecture, open spaces and use of harmonious materials and colours add a fresh, up-level quality to the entire cabin.
“Just as the new Versa democratizes the availability of advanced Nissan Intelligent safety features across the sedan lineup, we’ve done the same with design details construction such as the use of daring and bold body surface treatments that are usually found on vehicles one level up,” said Arroba. “The new Versa design is more tailored and matured than you’d expect to find in an entry-level vehicle.
The next generation, fuel efficient, 1.6-litre 4-cylinder engine offers 122 horsepower and a 114 lb-ft of torque paired with the enhanced Xtronic transmission or a 5-speed manual.
Full Canadian equipment details for the 2021 Versa will be provided closer to its market launch in late summer of this year.